Who is Propelr?
Propelr is an Auckland-based insurance advice business, working with clients throughout New Zealand.
Behind Propelr is Amy, a financial adviser with more than 19 years' experience in the insurance industry. Having held roles across both insurance companies and insurance broking, Amy brings a broad understanding of the industry, how insurers operate and what clients need from their insurance adviser.
Amy works with businesses, property owners and individuals, taking the time to get to know their circumstances, what's important to them and what they're looking to protect.
The approach is straightforward: start with you, not an insurance product. Take the time to understand what matters, explain your options clearly and help you make confident decisions about your insurance.
What matters to us
Insurance is about people, businesses and the things they've worked hard to build. That's why the way we work matters just as much as the cover we arrange.
What we stand for
People first
We start by listening. Your circumstances, priorities and what matters to you shape the advice we give.
Straight talking
Insurance can be complicated enough. We'll explain things clearly, answer your questions and leave the jargon out of it.
Advice you can trust
We'll take the time to understand your needs, explain our recommendations and help you make informed decisions. No one-size-fits-all approach.
Here when it matters
We're here beyond the point of arranging your insurance. When circumstances change or you need to make a claim, you can come back to us for support.
How we work
We get to know you
We take the time to understand what you're protecting, how your business operates, what's important to you and what you're working towards.
We explain your options
Insurance can be complicated. We'll explain your options in plain English, what's covered, where the gaps may be and why we're making our recommendations.
We arrange your cover
Once you've decided how you'd like to proceed, we'll help arrange your cover and work with insurers to put the agreed protection in place.
We're here when you need us
Our relationship doesn't end when your policy starts. If something goes wrong, we'll help you navigate the claims process, understand what's happening and liaise with the insurer where appropriate.
Local understanding. National strength.
Propelr is proud to be a Member Broker of Insurance Advisernet New Zealand, a network of more than 250 advisers across New Zealand and Australia.
Being part of the network gives us access to a broad range of insurance markets, resources and expertise, while allowing us to maintain the personal service and relationships that matter to our clients.
Insurance Advisernet is part of AUB Group, one of Australasia's leading insurance broking groups. This connection gives us the backing of an established network while we focus on understanding your needs and providing advice that's right for you.
Through Insurance Advisernet, we have the support of an established network and trusted industry partners.
- Access to a broad range of general insurance products and insurers, both in New Zealand and overseas.
- Ongoing compliance support, training and professional development.
- Compliance audits and oversight of our advice and conflicts of interest frameworks.
- Membership of Financial Services Complaints Limited (FSCL), an independent dispute resolution scheme.
Our Partners
Propelr is an active participant in New Zealand's insurance industry and a member of the Insurance Brokers Association of New Zealand (IBANZ).
We work closely with a network of leading insurers across New Zealand and Australia to help our clients secure the right cover, competitive value and solutions tailored to their individual needs. Where a client's requirements call for a more specialised approach, we can also draw on our international relationships, including access to the global insurance market at Lloyd's of London.
Through these partnerships, we aim to provide our clients with choice, confidence and insurance solutions that meet their needs.




















Licensing and registration
Propelr is committed to providing financial advice in accordance with New Zealand's regulatory requirements.
- Financial adviser: Amy Darleen Yerro (FSP1013636)
- Authorised body: Propelr Financial Services Limited (FSP1013637)
- Financial Advice Provider: Insurance Advisernet New Zealand Limited (FSP26221)
- Dispute resolution: Member of Financial Services Complaints Limited (FSCL)

